I love shopping, but obviously there are some pros and cons to every store whose clothes I love. So here's what I think.
Urban Outfitters.
Pros - There are a lot of Pros. Urban has a great selection. There is something for everyone, every type of style, and every age. This great range of appeal is extremely appealing. I also tend to look at Urban for being on top of new trends, and having a very non-traditional or non-conventional point of view. They also have a good combination of trendy, sparkley, complicated design items and then just basic t-shirts or plain, but well-fitting jeans. When they have a sale, they have a sale. Their sales are huge, meaning there is a lot on sale, and the items that are on sale are marked down a very significant amount in comparison to their original prices. Another aspect that I particularly enjoy about Urban is their more recent institution of a vintage section of their store. I don't mean just vintage inspired pieces, but real vintage pieces from the real world that Urban brings in. My new boots are from this section, so I have a great apreciation for it.
Okay now the bad stuff.
Cons - Mostly the reason I don't buy things from Urban is because I find it overpriced for the quality that you are getting. For example, I splurged on a jacket last year, and within a few weeks the buttons were falling off, and for a winter coat it wasn't even that warm. Its cute, just not as functional as I would have hoped.
So, you really are paying for the trendiness of the item, which sort of points out another con- the fact that the clothes don't have a lot of staying power. Besides the tendency towards lower quality garments, the store's trendiness means that you can't where them for seasons and seasons on end becuse their out of style. Another thing that I hate hate hate is how overwhelming the store is to shop in. There are always clothes thrown all about, on the floor, hanging off hangers, etc etc. There also never seems to be enough people working there. But otherwise, I really like the store.
American Apparel
Pros - I love their basics. Its nice to have somewhere to fall back on to get a simple, reliable basic t-shirt, legging, tank top, etc etc. They also always have a large selection of colors to choose from, and they aren't always just the typical or basic colors, they are basic colors with a twist. Not just green, but Green Tea green. Not just pink, but Dark Mauve. Their colors are innovative, and so are the designs. A lot of other stores are immitating American Apparel original designs. For example, American Apparel's U-Back dress has definately brought back the backless dress trend. The most innovative part of American Apparel's designs are their garments that can be worn in multiple ways.
I love their instructional videos, because it shows that their designs were designed with the buyer in mind - people love clothes that they can wear in a number of different ways. Okay thats what I love.
Cons - I'm not the only one who loves American Apparel. The label is highly popular and that means that everywhere you go you can probably see someone wearing that sweatshirt you have or that dress you just bought. The nice things about basics is that they aren't usually the main idea or concept of the outfit, and so it doesn't matter if someone else is wearing the same plain tank top as you. Another thing I don't like is that because a lot of their garments are unisex, the fit is not always great, especially on women, since unisex garments tend to default to men's fit (oh what a women's studies topic). For example I have the zip up hoodie from American Apparel and it is a little awkward fitting. Its just a sweatshirt so I don't mind too much, but it is something to be considered. Also, the clothes in general are made form materials with little structure - everything is really stretchy and therefore a little unforgiving if you don't have the perfect figure. Lastly, I tend to think that for basics, the garments are overpriced, especially because they are just basic items. But, here, unlike Urban Outfitters, you pay for the quality, or so I've found.

Another con is the fact that some of the pics are just plain x-rated.
I'm looking for clothes not porn!!
Okay so thats it for now. Look for more Pros and Cons on popular stores to come. For now I have to stop procrastinating and face my Modern Art essay that is due in a few days.